TVG x Stella Artois Wimbledon Style Guide

Wimbledon Style Guide brought to you by Stella Artois.

It’s the most prestigious tournament on the tennis world tour, ingrained with rich history and enduring traditions, a stage for momentous matches and devastating defeats. Even if you’re not privy to tennis or sport at all, you will no doubt know and understand the significance of the Wimbledon Championships. To raise the pineapple capped gold cup is the highest achievement of its type, and over the next week we’ll see the best players in the world fight sweat and tears to join the long list of champions that dates back to 1887. 

Wimbledon is as much about the crowd as it is the players, and it’s with this understanding that we’ve teamed up with Stella Artois to deliver you the perfect style guide for attending the Wimbledon Championships. We’ve dissected three occasions in which one could attend Wimbledon – the outside courts, centre court and the esteemed Royal Box, piecing together a look for each that’ll have you turning heads faster than Stan Wawrinka’s first serve. 

The Outside Courts – it’s all about comfortable chic and stylish practicality. No doubt it’s going to be hot during the day, so keep the cloth light and breathable, the shirt open, and face protected with your best sports watching hat. You’ll be walking, so make sure the shoes are suitably appropriate.

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Centre Court – Should you be lucky enough to attend a match at the coveted Centre Court, you had better dress the part in case you’re featured on the big screen or meet/be seated next to someone famous. Wimbledon has the strictest dress code of any tournament for its players, and the crowd should be no different. Keep it simple with light trousers, blazer and pattern tie, it’s England so a classic look will speak volumes.

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The Royal Box – Perhaps you bump into Princess Beatrice on a night out in London and she falls madly in love with you and extends an invite to the Royal Box for the upcoming Andy Murray match. Fantasy or not you need to be adequately prepared for such situations. Take inspiration from Prince Charles and don your best navy suit paired with a four in hand knot and semi spread collar. Feel free to add some youthful exuberance with a pocket square, neapolitan styled cuffed trousers, and a pair of crisp tassel loafers in black.

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Big thanks to our model Steve Calder of The Melbourne Style and our trusty photographer Shelby Craig.

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James is the Founder and Editor of The Versatile Gent.

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