Stella Artois is not satisfied with simply providing a premium chilled beer product, so this year they’re offering something much more for their fans. They’re opening the doors to a world of exclusive events, money can’t buy sporting experience and lifestyle escapes through La Société – a club like no other.
From field-side viewing at prestigious Polo matches, to teeing off with PGA Professionals and access to superior film festivals – La Société is a little black book of opportunities right at your fingertips.
Drinking is almost always centred on occasions and moments, and La Société is a premium extension of this behaviour. This new hub of opportunity presented by Stella Artois is giving people the chance experience something new and unique, an access pass to a life you never new existed. “Because life is best served chilled, stylish and stimulating” is their motto, and it’s completely on point.
Along with the access to events and unique experiences, the La Société hub is constantly updated with editorial pieces covering a range of sporting focussed topics, from the Wimbledon Bird Scarer, to a profile on the Wimbledon trophy engraver and even an epic tail of the British Open bunkers. Each article comes with a wonderfully produced video, the type of quality we’ve come to expect from Stella Artois and their commercials.
La Société launches this month and promises access to the must-attend events of the season, and you are invited to start exploring a world of possibilities today. Take a few minutes to explore the site and get involved: www.lasociete.com.au