Benrus was once proud to be one of America’s largest watch companies. The company was founded by three brothers in New York in 1921 after the gents noticed there was a gap in the market to provide the ‘common’ man with well designed, moderately priced swiss wrist watches. The company prided itself on manufacturing high quality swiss movements at their factory in la Choux de Fond and maintained good relations with the Swiss watchmaking cartel to keep their prices low without losing quality. This particular model pays homage to Benrus’ most successful era, post WW2, a time when the company aimed to produce dazzling watches that embodied post war civilian life.
1960’s Benrus “Triple Star” 25 jewels automatic watch keeping excellent time. The 10K gold filled case houses a swiss made caliber FE 255 movement.
The case is in good condition, with no major scratches on the front or back. The dial is 100% original and untouched and shows lovely wear for a watch of its age. The hidden crown moves freely and like the remainder of the case shows little wear to the gold fill. The crystal has a a 5mm crack at 11 o’clock which is unnoticeable unless looking directly down onto the face.
The watch comes with a brand new band (as shown in featured image not the one below) and will not disappoint at this price!
35 mm in diameter without the crown
40 mm lug to lug